IKNOCK FASHION

In the last few years, technology has been playing a major role in the fashion world . With the shift from shops and malls to shopping on your phone screens, technology has changed the scenario of the fashion industry. Latest fashion trends are now watched and bought in just a click. Technology has shaped and changed the global parameters of fashion making it accessible and available to all. How technology has helped the fashion industry grow? The fashion industry has immensely evolved over the last decade with the online market expected to grow further at 12.2% per year and reach a total market size of US$991.64billion by the end of 2024. The fashion industry has transformed from pure designs available in stores to social media and online markets. Technology has revolutionized how fashion businesses operate, with the use of data analytics, virtual technology, and artificial intelligence. The coming of technology in the fashion world led the retail sector growing to new he

ABOUT ARTISANS AND WEAVERS OF INDIA Artisans are the ones who produce artisanal products, either completely by hand, tools or even mechanical means, these are mostly produced out of raw materials from sustainable resources. Artisanal creation is something to admire for because of their utility, art, and creativity. As the man passed from the nomadic mode of collective life to the settled one, the emergence of village signified. India is a land of diversity, villages, along with a treasure trove of arts and crafts. With each passing kilometre, you’ll find a variety of heritage it has gathered through centuries of existence. The artisans and weavers from villages of the country have their own social lives and are the most hardworking, they are spread throughout the country. The rural segment accounts for 76.5% artisans. More than 58% of the artisans earn their livelihood either fully or partially through textiles, including yarns of cotton, jute, wool, and Mesta. The females i

From Guess to Tommy Hilfiger, something has been going on with all these international fashion brands , latest fashion trends and collections, brand ambassador, anniversary celebrations and much more. These luxury international fashion brands have kept the spirit of 2020 alive. Amidst the COVID 19 scare they have also come to rescue and dignify the fashion culture across the globe. The latest fashion news from the international world of this month brings to you excitement, responsibility and celebrations. So don't miss and scroll further to know more. Jennifer Lopez Becomes The Brand Ambassador For Guess Watches!  One of the biggest face of fashion culture, actress Jennifer Lopez according to the latest fashion news returned as a global brand ambassador for the luxury fashion brand GUESS watches.  The luxury brand GUESS watches have celebrated the return of the incredible actress Jennifer Lopez by making her the face of the brand, the campaign highlighted the stunning coll