Sustainable Fashion Trends of 2019


The socially conscious and green fashion trends are making big waves in the industry!

From relatively small, unknown designers to big-named companies like American Apparel and Levi's, the key players in the fashion industry are making strides toward global awareness.

Green Strategy states the meaning of ‘Sustainable Fashion’ in the simplest possible way – ‘Sustainable fashion can be defined as clothing, shoes, accessories and more that are manufactured, marketed and used in the most conscious manner possible, taking into consideration both environmental and socio-economic aspects. In complete functioning, this implies continuous work to improve all stages of the product’s life cycle, from design, raw material production, manufacturing, transport, storage, marketing and final sale, to use, reuse, repair, remake and recycling of the product and its components.’

In the list below, we talk about the fashion trends in the sustainable sector:
  • The Capsule Wardrobe: It’s easy to just have a sorted wardrobe with very little decisions to make every single day in terms of what to wear. Have your minimal wardrobe updated with classic and timeless pieces like a watch being the best accessory, a crisp white shirt and black/blue trousers, a solid color tee and denim, comfy and long-lasting sneakers, a pair of flats and so on; Trust me timeless pieces always stay as fashion trends.
  • Thrift-shopping/Buying second-hand: Second-hand shopping has been catching up to in the year of 2019, although this is nothing new. Clothes are supposed to be worn again and again and repeated on a frequent basis and not thrown out every few wears. Try looking for a thrift-shop in your neighborhood for a budget investment in second-hand clothing or maybe swap your unused clothes with your folks or peers.
  • Clothing – rentals: When you hear that 80% of the clothes in the average woman’s closet are worn three times or less, it’s no surprise that women are turning to rentals to own up to the fact that with most looks, they just want one-and-done, especially to stay up to date with fashion trends. Platforms like Stage3 in India are able to give you the facility to rent clothes as per the occasion.
  • Recycling and upcycling: This is nothing new! People have been utilizing scraps and pieces of fabrics and leftovers to create functional clothing, accessory or décor pieces for themselves to give the fabric a longer life. New and upcoming brands are able to infuse this technique into their clothing range, all the while saving the environment. 
If you need more info on sustainability and similar strategies, I Knock Fashion is the perfect place to find all the updated info on ethical and conscious brands, designers and labels and their sustainable clothing collections.


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