Is the world moving from chemical to natural perfumes?

From the Egyptians to now the world, perfume has its significance in the fashion
world, they take us back to a particular memory, and lets us relive it. Perfumes
hold the strength to evoke feelings and bring back memories that we forgot we
had. To understand perfume better in detail and how they play major role in
skincare, we would need to start it from scratch and this blog can be a complete
guide.

Origin of perfumes in the world!

Ancient Egyptians were the ones who first used fragrances. They availed scents in
almost everything from religious ceremonies to burial preparations. The rich elites
of the Egyptian society, both the genders male and female would garnish
themselves with several aromas like the lily, rose, and others to glorify their
status.



After Egyptians came the Persians, they carried the utilization of perfume as a
sign of political status.

After the Greeks and Romans got acquainted with it, perfume began to be viewed
as a form of art and produced in abundant quantity and consistent quality. The
archeologist has recently uncovered a perfume factory from 2000 BC, situated in
Cyprus, the factory seemed to be specialized in the creation of fragrances like
coriander, laurel, myrtle, lavender, and rosemary.

The use of scents spread throughout the globe, and for a certain period scents
were limited to religious practices. But by 1190, perfume began to be created
commercially in the city of love Paris, and from there was no looking back, the
perfume industry turned out into a massive one.

History & origin of perfume in India!

The sense of smell was never neglected by man, he invented several perfumes by
blending natural and synthetic substances to enliven his smelling senses. Humans


had to put an effort to invent different methods to extract the subtle odoriferous
elements from natural sources like roots, flowers, etc and present them in a way
that the enchanting odor could be retained and last longer. This procedure made
perfumery an amalgamation of art and science.
India has been well celebrated for its scent, fragrances were considered as
accessories of beauty and we get several references of this from ancient Sanskrit
text.
It is mentioned that friends and relatives of Brahmachari used to bring fragrant
substances or sandalwood paste at religious ceremonies, which they applied on
their bodies and washed it off with scented water boiled with herbs.
India is the only country where the scents are divided into 21 categories, the
reason behind this is there have been several customs of fragrance in our country.
The Indian government had declared 1989 as the "Fragrance Year". In this year,
several fragrance experts came together and discussion was held about 500 years
old history of fragrance in India.

Fragrance market in India

As we read, India was one of several civilizations where perfume creation was a
thriving business, traders came here from all around the world in search of the
finest fragrances.

And today according to statista.com-

 Revenue in the Fragrances segment amounts to US$318.0m in 2020. The market
is expected to grow annually by 4.2% (CAGR 2020-2023).

 In global comparison, most revenue is generated in the United States (US$8,301m
in 2020).

 Concerning total population figures, per person revenues of US$0.2 are generated
in 2020.

Indian fragrance market today is mainly dominated by deodorants, several types
of deodorant is available in the Indian fragrance market and according to
Research and Markets, India deodorant market is expected to grow with a CAGR
of more than 15% over next five years out of which the aerosol/spray form of
deodorant is expected to continue its dominance over 2017-2022.

Different types of body scents!

A bad body odor is considered gross, no matter how civilized or rich you are. To
fight these bad smells, there are several different types of body scents available in
the market.

1. Deodorants- These fragrances are applied to the body to alter the body odor
   which takes place due to bacterial growth. Deodorants have 1-2% of perfume
   essence, they don't have a long-lasting impact, stays only up to 4 hours at max. As
   it is not that long-lasting a bottle of 100-150ml of perfume ends even before a
   month. Deodorants are pocket friendly.
2. Perfumes- Perfumes contain up to 25% perfume essence, EDP has the highest
   while EDC or Eau de Fraiche has the least of perfume essence in the perfume
   category. A person can take a whiff of your perfume from distance all day long if
   you are someone in the desire of amazing silage, perfume is the most appropriate
   choice for you. It gives a long-lasting impact for up to 12 hours, a tiny bottle of
   perfume can last for a couple of months.
3. Body mist- Body mist is also well known as a body spray or body splash, they
   are kind of similar to perfumes. But body mist does not contain a high percentage
   of fragrant oils, unlike perfumes. They are a much milder version of perfumes,
   and they can be sprayed directly on the skin, rather than on clothes. It wears off
   much sooner and requires multiple sprays throughout the day, but these are also
   kind of pocket friendly.
   What is chemical and organic perfume?With spreading awareness, the idea of using all-natural and organic has been
   quite an in trend. People are making minor changes to make their lives happy and
   healthier, using chemical-free perfumes is also one such trend. Even if these
   organic perfumes can be a little expensive, buyers do not hesitate to opt for them
   due to its chemical-free quality. Eyeing the shift in the perfume market from

chemical to organic, numerous brands started creating a wide range of organic
fragrances to satisfy the need of all organic among the buyers.

ORGANIC PERFUMES- Organic perfumes are the one which has scents made out
of safe, pure ingredients that are chemical-free, petrochemical free, and also free
from dyes, solvents, alcohol, and pesticides. You can blindly trust organic
perfumes which are certified organic by the USDA, also some of them are vegan
certified by PETA.

CHEMICAL PERFUMES- Earlier perfumes were mainly made out of natural animal
or plant ingredients but later with time fragrances or perfumes became more
accessible with the introduction of synthetic ingredients. Initially, the synthetic
fragrances were created from coal tar. According to a 1991 study by the U.S. Food
and Drug Administration, 95 percent of the perfume chemicals are derived from
petroleum like acetone, ethanol, benzaldehyde, formaldehyde, limonene,
methylene chloride, camphor, ethyl acetate, linalool and benzyl alcohol,
Phthalates, and synthetic musks.

Difference between organic and chemical perfumeThe world is moving towards all organic, from the food to skincare, so how
about your perfume?
The following table will make you decide between the two and what major
differences they have.



Natural fragrance market in India!

According to a report by Markets and Markets, the spreading awareness about
health has created a surge in demand for natural or organic fragrances, further
making the organic perfumes lead the market, the data says, natural fragrance
market size is projected to reach USD 4.3 million by 2024 from USD 2.7 million in
2019, at a CAGR of 9.6%. Increasing the use of natural fragrance ingredients in
various applications such as fine fragrances, personal care & cosmetics, and
household care is expected to drive the natural fragrance market.

How are natural perfumes safe?They are numerous reasons why organic or natural perfumes are better than
chemical perfumes, and some of the major reasons are as follows-

1. Better & safe for the skincare!Natural or organic perfumes are free from all kinds of harmful chemicals and
   alcohol, they leave a better space for your skin to be healthy. They contain
   essential and natural oils, which tend to moisture the skin, improves the skin
   texture with the perk of amazing natural fragrance. They are gentle and will not
   harm your skin in any way.
2. Unadulterated fragranceChemical perfumes are created in the labs by mixing various synthetic
   ingredients, they are far from what natural scent smells like. The natural perfume
   has its natural pheromones providing you with the ultimate fragrance experience.
   Someone who is habitual of smelling fresh roses will prefer natural over synthetic
   or chemical.
3. Soothing for sensesThe natural perfumes can be used for aromatherapy, with the essential oils they
   have, the fragrance will make your senses feel relaxed and pampered. These
   scents are naturally so soothing that they can realize your stress out if you're
   unable to sleep properly, spray it on your bed a little and see how soothing it gets.

Natural perfume brands in India



Biotique Perfume- The brand offers a product that comes directly from the heart
of Ayurveda, the organic fragrances offered are no less than a natural whiff to
keep you fresh as nature all day long. The product ranges from INR-800, you can
check their collection online at- https://bit.ly/3dfoosi

Forest Essentials- It is one of the most celebrated organic brands excelling in the
Indian fragrance market. The brand offers several body veils of mist that contain
sandalwood which is adored in Ayurveda for its clean, conditioning, and cooling
qualities. You can check out their collection online at-
https://bit.ly/2wim43j

Kama Ayurveda- The brand offers a great range of natural products, they have
pure lavender water and a lot in store for you, check out their collection and
perfume line online at- https://www.kamaayurveda.com/bath-body/by-
category/mists.html

Chemical perfume brands in India Alberto Morillas.
 Olivier Cresp.
 Loc Dong.
 Antoine Lie.
 Anne Flipo

Check out this news by I Knock Fashion to know in detail about the latest perfume
launch in the country that took place- https://www.iknockfashion.com/latest-
perfume-launch-of-scentido-at-mumbai/

Fashion designers exploring the perfume industry

Gaurav Gupta-From Avant grade couture to cocktail dressing, Gaurav Gupta has
made a mark on contemporary Indian fashion but the biggest news we have
heard from him was his collaboration with The Perfume Library on a limited

edition scent titled ‘Again’. As we know the designer loves building on abstract
and nature, the same is true for the composition of the scent.

Payal Singhal- Following an eight-month development process, Payal Singhal in
collaboration with the perfume brand All Good Scents by Rajiv Sheth launched a
perfume called Tender Intense: Couture Edition. The perfume is now available on
All Good Scents' online store. The scent retails for 1,400 for 50 ml

Conclusion
We can conclude the blog by saying that the world is moving towards the organic
side, check out the latest news by I Knock Fashion to know how the biggest luxury
brands are moving from making fragrances to hand sanitizers due to the
coronavirus outbreak- https://bit.ly/2vDdKdS

Source: https://www.iknockfashion.com/is-the-world-moving-from-chemical-to-natural-perfumes/